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the forza blog

the more we know, the stronger we are

“Making your time regenerative, fulfilling, and successful is the foundational piece to being a good boss to yourself. It grows like a snowball effect.”  Becca Rich Becca has had a major impact on me and my business, helping me constantly examine how I’m using my business to dismantle the very aspects of corporate America that […]

Weaving anti-capitalism into the fabric of your business (ft. Becca Rich)

Becca Rich talks about how she weaves anti-capitalism into the fabric of her small business

As a mentor, it’s not just about your business [I care about]. The more I know your personal brand, the better I can amplify that within your marketing and sales process, which ultimately curates an amazing business. Natasha Zoryk I had Natasha on as one of my very first guests because of her innovative way […]

Ep. 3 – Community Building as a Sales Superpower (ft. Natasha Zoryk)

Natasha Zoryk, 7 figure business mentor, talks all about how community building helps her make effortless sales

The only way to fuel a community is to inspire them to connect with each other – the hardest part is incentivizing and inspiring people to take action when you’re NOT there. Amanda Kolbye In episode 2, I catch up with the legendary @Amanda.Kolbye of one of the most recognizable brands in the coaching industry, […]

Ep 2 – How data-driven decisions can disrupt your industry (ft. Amanda Kolbye)

I love to look at what’s in our space, what’s in our industry and look for the holes & the things that other people just aren’t paying attention to. – Erica Reitman, The Icon Agency In this premier episode, Erica dishes about how her boldness to tackle problems others shy away from has helped her […]

Ep. 1 – How innovation can bring you icon status (ft. Erica Reitman)

If you’ve heard the phrase “market research” thrown around the business space and feel like you’re the only one who has no idea what it is, I wanna squash that feeling right now. You’re NOT the only one.  In fact, I’ve found that SO many entrepreneurs, both seasoned and new, struggle to truly grasp what […]

What the hell is market research? (And why you need to be doing it, like, yesterday).

Market Research 101: What is market research and why do you need it in your business?